Following the results of the 2015 General Election there is a temptation to treat opinion polls with a pinch of salt as the polling companies got it so badly wrong. There was however a good article in the Guardian over the weekend which looked to see if newspapers endorsements matched readers votes.
The results made interesting reading and are summarised below:
The Independent
Endorsement: Continuation of Conservative/Lib Dem Coalition
Readers Voting Behaviour
Labour - 47%
Conservative - 17%
Lib Dem - 16%
Green - 11%
UKIP - 4%
The Guardian
Endorsement: Labour
Readers Voting Behaviour
Labour - 62%
Green - 14%
Lib Dem - 11%
Conservative - 6%
UKIP - 1%
Telegraph
Endorsement: Conservative
Readers Voting Behaviour
Conservative - 69%
UKIP - 12%
Labour - 8%
Lib Dem - 8%
Green - 1%
The Times
Endorsement: None Given
Readers Voting Behaviour
Conservative - 55%
Labour - 20%
Lib Dem - 13%
UKIP - 6%
Green - 3%
Daily Mail
Endorsement: None Given
Readers Voting Behaviour
Conservative - 59%
UKIP - 19%
Labour - 14%
Lib Dem - 5%
Green - 1%
The Express
Endorsement: UKIP
Readers Voting Behaviour
Conservative - 51%
UKIP - 27%
Labour - 13%
Lib Dem - 5%
Green - 1%
The Sun
Endorsement: Conservative
Readers Voting Behaviour
Conservative - 47%
Labour - 24%
UKIP - 19%
Lib Dem - 4%
Green - 1%
Mirror
Endorsement: Labour
Readers Voting Behaviour
Labour - 67%
Conservative - 11%
UKIP - 9%
Lib Dem - 5%
Green - 2%
The full Guardian article can be found here.
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